• Admin
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    Setup with Agentforce: What Admins Can Actually Do Right Now

    Start small if you're rolling this out to a team. Try a data model or flow request first, since those produce clear, visible results fast. Once permissions are assigned correctly, day-to-day access questions and org health checks become second nature within a few conversations. The time savings compound the more you lean on the agent for routine lookups instead of…

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    Field Audits: Yearly Housecleaning for Your Salesforce Org

    Set a real target, not a vague one. Field profiling with a genuine goal of zero percent unnecessary fill rate forces a decision on every field you've been avoiding. Either it earns its place through real usage, or it goes. Nothing in an org stays neutral forever. It's either helping or it's hurting. Nobody throws a party for cleaning up…

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  • Admin
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    AI Data Masking and Sensitivity Mapping in Salesforce

    AI features move fast, but the governance behind them doesn't have to lag. Most of the controls covered here already exist inside Salesforce. They just need to be checked on purpose instead of assumed. Bring the Einstein Trust Layer and prompt template permissions into your regular security cadence. That closes a gap that's easy to overlook and costly to ignore.…

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  • Admin
    Illustration of a stylized blue cloud with connector lines extending downward, ending in orange and light blue circular nodes, set against a twilight sky with stars and a row of pine trees on rolling green hills below.

    Why Salesforce Profiles Are Putting Orgs at Risk

    Salesforce admins have relied on Profiles for decades. They feel familiar. They feel safe. According to Andrew Day, Fractional CISO and founder of 22 Nexus, that familiarity is exactly the problem. At Texas Dreamin’ 2026, Day delivered a session that walked attendees through why Profiles have become the biggest obstacle to real security in Salesforce orgs, and what teams can…

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  • Admin
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    Object Relationships in Salesforce

    When you’re just starting out learning the basic foundational concepts in Salesforce, it helps to break them down like this: one object, one purpose, and then a set of rules for how objects connect to each other. Object relationships are exactly that connective tissue. They let you link records together so users can see related data without hunting for it…

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  • Admin
    A colorful, cartoon-style illustration of a modern office where humans and a robot are working together happily. In the foreground, two circular wooden tables are spaced across the room. At the left table, a man with glasses and a woman are smiling while working on laptops, with a computer monitor showing a colorful bar graph. At the right table, a woman wearing a hijab is using a tablet alongside a sleek, white humanoid robot with a glowing blue digital screen face and a man looking at paperwork. In the background, a large presentation screen displays a blurred-out document titled "PRICING SHEET" with various columns of data. The office is bright and inviting, decorated with potted plants, hanging lights, and motivational posters on the walls reading "COLLABORATE," "INNOVATE," and "TEAMWORK."

    Agentforce Pricing: A Tier-by-Tier Breakdown

    Salesforce has restructured Agentforce pricing around usage and business value instead of flat seat licenses. This guide breaks down each pricing tier, what it costs, and where the credits actually go. We'll cover the free Foundations tier, the two usage-based options (Flex Credits and Conversations), and the flat-rate licensing paths built for employee-facing agents.

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  • Artificial Intelligence
    Illustration of a friendly blue and white robot mascot with a Salesforce cloud logo on its chest, waving in front of a Salesforce-style dashboard interface, with a green checkmark icon and blurred office workers in the background.

    The Real Lessons Behind a Year of Agentforce Rollouts

    At Texas Dreamin’ 2026, Salesforce’s Jason Aylstock and Sha-Lene Pung shared what a full year of real-world Agentforce deployments actually look like. Their session moved past the launch-day hype and into the operational reality: readiness, governance, and rollout pacing. The points are not just timely, they are important for every admin to know if you’re prepping to go live with…

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  • Artificial Intelligence
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    Headless 360: Build an Agentforce Agent Using Natural Language

    If you've been following Salesforce announcements lately, you've heard the phrase "Headless 360" more than a few times. It was all over TDX and now, it's showing up in Trailhead. And it keeps popping up in conversations about where Salesforce is heading in the age of AI. So what is it, really? And more importantly, what does it actually change…

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  • Admin
    Claude responded: A team of Salesforce admins gathers around a computer monitor displaying a security dashboard with a green shield, checkmark, and "100% System Secure" status, …A team of Salesforce admins gathers around a computer monitor displaying a security dashboard with a green shield, checkmark, and "100% System Secure" status, representing Salesforce security compliance and MFA enforcement.

    Salesforce Security Enforcement: Partners Are Frustrated. Here’s Why.

    The June through August enforcement windows are coming in hot, and the preparation work, MFA enrollment, SSO signal configuration, permission audits, is work you can start today. The through-line across all five controls is user readiness. Report users need at least one Salesforce-side verification method configured. Privileged users must have a qualifying phishing-resistant method in place before July 1. And…

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  • Admin
    Illustrated image of a presenter in a suit and headset gesturing toward a large screen displaying charts, graphs, pie charts, and lightbulb icons at a packed conference venue with two levels of seated attendees and colorful stage lighting.

    Salesforce Connections 2026: The Future of Marketing is Agentic

    Marketing is changing faster than most organizations can keep up with. Connections is where you go to get ahead of it, two days of sessions, proof points, and peer conversations that make the path forward a lot clearer than it looks from behind a desk.

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